Gandhinagar: The Mandal-Becharaji Special Investment Region (MBSIR), emerging as one of the world’s largest automobile hubs, has become a thriving center for automobile and auto component manufacturing. The establishment of renowned companies such as Maruti Suzuki and Honda has not only accelerated local business growth but also created vast employment opportunities, significantly improving the standard of living for people in the region.

From ₹30,000 Salary to ₹3.5 Crore Annual Turnover: Success Story of Pradyumansinh Zala

Driven by the industrial development of Mandal-Becharaji, 31-year-old Pradyumansinh Zala of Becharaji is excelling in his business today and has a turnover worth crores. After completing his B.E. in Mechanical, he worked in a company with a salary of ₹30,000. Today, in Becharaji, he holds dealerships of JK Tyres, Bridgestone, Yokohama, and Exide, earning a profit of more than one lakh rupees per month. Pradyumansinh Zala says, “I have been in the tyre business for the last 4 years. Initially, our annual turnover was ₹50 lakh, which has now reached nearly ₹3.5 crore. We had our own land in the SIR, but we could only start business once roads and other facilities were made available. Because of MBSIR, the village has developed well, and everyone has found work related to their business.”

MBSIR Spurs Creation of Numerous Local Opportunities

Amarsinh Thakor from Sitapur village in Mandal taluka of Ahmedabad, who is engaged in agriculture and construction, shared, “The companies set up here are providing employment to people from Sitapur and nearby villages, benefiting both skilled and unskilled workers. Earlier, many had to migrate in search of jobs, but MBSIR has significantly reduced this trend. With the industrial areas now thriving, small and medium enterprises have flourished, and even local businesses like grocery shops, textile stores, and dairies are reaping the benefits.”

Tea Stall Owner Sureshi Bajaniya Doubles His Earnings in Chandanaki

Suresh Bajaniya, who runs a tea stall in Chandanaki, just 3 km from Becharaji, shared, “Before the Mandal-Becharaji Special Investment Region was developed, only local villagers and passersby occasionally stopped for tea. With MBSIR improving connectivity, the number of customers has grown significantly. Earlier, my daily earnings were around ₹1,000 to ₹1,200, but now they have risen to ₹4,000–₹5,000. This increase in income has improved our standard of living, and we are now able to provide quality education to our children.”

Development in villages, more opportunities for small businesses

Gopi Prajapati, an Anganwadi worker from Bechar village, said, “With the arrival of several plants in Mandal-Becharaji, there has been remarkable development in nearby villages. As people’s business income has increased, their standard of living has also improved. Villages now have toilets, good roads, and healthcare facilities.”

Former Sarpanch of Becharaji Gram Panchayat, Devangi Pandya, said, “Earlier, Becharaji was known only as a Yatradham (pilgrimage site). Today, with industrial development, it has emerged as a hub of opportunities for small and medium businesses. MBSIR has generated local jobs, effectively curbing migration to other cities.”

Principal of Hansalpur Primary School, Dineshi Prajapati, said, “Under Corporate Social Responsibility (CSR), companies have made significant contributions to education. Schools in nearby rural areas have been equipped with facilities such as uniforms, benches, smart boards, libraries, furniture, and improved infrastructure. With the establishment of CBSE schools, children can now access quality education while staying in their own villages.”

Vibrant Gujarat Regional Conferences to Highlight Mandal-Becharaji Special Investment Region

Gujarat is going to organize Vibrant Gujarat Regional Conferences (VGRC) at four locations under the Vibrant Gujarat Global Summit. These regional conferences will be held in North Gujarat, Kutch & Saurashtra, South Gujarat, and Central Gujarat. The first Vibrant Gujarat Regional Conference (VGRC) for North Gujarat is scheduled to be held on 9-10 October 2025 in Mehsana.

Over the past two decades, the successful Vibrant Gujarat Summit has paved the way for several mega projects that are shaping the state’s future development. Among them is the Mandal-Becharaji Special Investment Region, a landmark initiative. Owing to the vision and commitment of Prime Minister Shri Narendra Modi, regions once considered backward are now flourishing with opportunities.